●Master foundational knowledge: Understand performance marketing principles, KPIs, customer journey, and analytics.
●Proficient in paid advertising: Develop expertise in Google Ads (search, display, video), Facebook/Instagram, LinkedIn, and WhatsApp ads.
●Strategic campaign management: Create, optimize, and manage high-performing campaigns across multiple platforms.
●Data-driven decision making: Utilize analytics to measure, analyze, and improve campaign performance.
●Stay updated: Acquire knowledge of emerging trends and technologies in performance marketing.
- Teacher: Prof.Farhan Shaikh